My Understanding of e-Marketing 3

Third, now I wanted to compare TV with internet devices to reflect some of the disadvantages of internet experience


Online: less physical noise; two-way communication; laptops still takes longer than TV to turn on; internet devices are getting smaller and personal, in general (ex- net book, iPhone etc.).





TV: more physical noise; one-way communication; takes less time to turn on; the louder volume and wider screen can get more people to feel engaged (ex- LED flat screens, home theatre).