First it gives information in a causal way. It talks to online visitors with the right tone and language. In other words, the contents are written in the perspective of various backgrounds. For exmaple, if I search something about Korea, I can see articles written by Koreans, Korean Americans, and Americans, all in one page.
Second, it is more credible than other free information sites as it is reviewed by more users. The source may not be as credible as major news press, but it is worth taking their advise as the contents are created and commented by many users.
For example, if you cannot read Korean to surf Korean recipes at Korean websites, you can visit About Dot Com where all the North Americans and food writers who like Korean food gather together to talk not in Korean. Another advantage of this is that Korean recipes are somewhat adopted to North American appetite so that you can instantly watch a 3-minute video from YouTube to prepare the simplified version of your favorite Korean dish. Everything comes in one place here.
About Dot Com (Korean Food): http://koreanfood.about.com/
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